Hall to assist Itinerant Software in locating new customers
Hall Associates/Interactive has been selected to assist London-based Itinerant Software with the promotion of GreenFinder, a golf rangefinder application for iPhones and BlackBerry's.
The initial scope of work includes the development of a media strategy, web site, traditional advertisements as well as a substantial commitment to various online media and social media including Facebook and LinkedIn promotions. Simon Hall, VP and New Media Director for Hall Interactive, remarks, "We're very excited about the product and its potential. Itinerant has some very clear definitions of success for 2009, and we're committed to meeting or exceeding them. The program requires a mix of intuition, strategy, creativity and technology, which is of course our forte".